Build A Personal Brand That Matters
Develop your brand story and use social media to educate, build relationships online and share your unique story.
Here are the learning modules in Build A Personal Brand That Matters:
Module 1: Personal Brand Fundamentals and How To Make Yourself Stand Out
Learn about why your brand is the story people tell about you when you're not in the room. Learn how to share your story on social media by observing what today's most engaging creative leaders on social media are doing.
Module 2: A 4-Step Process For Building A Passion-Driven Brand
Follow my 4-step passion-driven learning process based on the Japanese principle of Ikigai to define: what you love to do, what you're really good at, what the world needs and what you can get paid well for doing.
Module 3: My 7-Step Personal Brand Blueprint
A step-by-step learning process to define your passion and interests, core values, a mission statement, a vision statement, personal strengths, key differentiators and your brand promise.
Module 4: Crafting Buyer's Personas and Making A Clear Brand Offer
Research your target audience and learn a process to create buyer personas so you can make a clear offer of how you help them solve a meaningful problem they have.
Module 5: Get Your Own Personal Website Online
Get your domain, web hosting and get your fully responsive, mobile-friendly website online in less than 2 hours using plug-and-play Wordpress theme frameworks.
Module 6: The Lean Canvas: Your 1-Page Business Model
Follow my step-by-step instructions to use The Lean Canvas to craft a highly-focused and actionable 1-page business model and brand offer in under an hour.
Module 7: Creating Your Brand Kit For Social Media
Craft your own visual brand identity to create a distinctive look for the content you share on your social networks. Make your social media content stand out with an eye-catching logo, a consistent color scheme, and good typography.
Enroll in this course now to start learning.
